The son of a traveling jeweler, Roth developed a deep sense of wanderlust at an early age. His college major in marine biology followed by a career in the airline and tour industries did nothing to lessen his desire to explore and share remote locations with fellow adventurers.

At the end of the `70's, like his father, Lee was a courier on the road in the jewelry business. He drove 60,000 miles each year, plus flying, traveling 42 to 47 weeks per year. If you draw a line from Seattle to Miami, Lee has driven everything on the left side of it, and has flown into a lot on the right side. Lee's passion has always been people and places, cultures and history. In the early 80's, this led him to work in the tour industry for more than the next decade, first in snow ski travel in Colorado, then with scuba diving tours at resorts in the Caribbean, Pacific and the Red Sea.

Always the entrepreneur, after relocating to Newport Beach in the early 90's, Lee opened one of the first Web design studios in Southern California, in January 1995. Starting out as a freelance producer of corporate Web sites, Lee entered a design contest for HBO's "U.S. Comedy Arts Festival" in early 1997. As the grand prize winner of HBO's Web Dweeb competition, Lee was invited to Aspen, Colorado in March that year to work with HBO backstage covering 60 events over four nights, live on the Internet. The event was one of the first televised large-scale live online productions. While in Aspen, Lee made fast friends with actor/comedian Sinbad and, six months later, the entertainer asked Roth to assume management of "Sinbad's Soul Music Festival" Web site, a relationship that spanned five and a half years.

On October 27, 1997, Lee's pioneering spirit continued as he worked closely with GTE's "Amazing Yellow Internet Bus" program in producing the first live audio and video feed to the Internet from under U.S. waters. During the weekend-long event, school children in Tampa Bay, Florida (and anyone else who visited the Web site during the event) were able to hear and talk to the divers live via the Internet, as marine biologists were underwater at the Santa Barbara pier. Roth's mission in joining the project was to demonstrate the power of the Internet when applied to remote learning. Based at the Sea Center at Stearn's Wharf and complimented by topside naturalists in chat rooms from the Santa Barbara Museum of Natural History, the Channel Islands National Marine Sanctuary and NOAA, the event received worldwide media coverage on CNN and other networks.

The following summer, during Memorial Weekend 1998, while working with "Sinbad's Soul Music Festival" on the Caribbean island of Aruba, Lee assisted Sinbad's Soul Music Festival Productions, HBO and Microsoft with the first live event on the Internet to be cybercast from the region. Together, the entertainer and Roth repeated the feat from the Caribbean island of St. Thomas the following year for a pay-per-view audience. In the interim (November 1997) along with Quincy Jones Productions and Columbia Tristar Television, Roth aided Sinbad in making "VIBe" the first late-night talk show to go live online.

For Glamour Quest location scouting, Roth doesn't need a map. He has years of locations all in his head. He wants to go find some great people to share those places and their stories with you.

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